Shadow Box is a fresh, high-energy, way of working out, combining intervals of high intensity boxing with cardio. It's design needed to reflect this energy.
On entry, clean lines and natural materials help the space feel modern, bright and crisp with a touch of city grit. The studio space itself transitions into a moody ambiance as one enters into a dark blue haze. Other fitness enthusiasts fade into the haze allowing each individual to focus on their personal workout. Articulate design decisions have a high impact on the space and the Shadow Box brand as it emerges onto a growing fitness market.